Master the Big 4: Cross-Functional Success for Yoga Entrepreneurs

The progress of your yoga business depends on your ability to successfully execute across multiple functions of your business at the same time. Not only do you need to deliver a consistently great product, but you also need to function as a marketer, an accountant, a strategist and an operations manager — these roles represent the four essential areas of your business that you must work on regularly in order to move your business forward.